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Showing posts with label brief 2 - Elbow. Show all posts
Showing posts with label brief 2 - Elbow. Show all posts

Thursday, 2 June 2011

Final Boards






Sunday, 29 May 2011

Gig posters.






Development of context and typography to produce prints, with type layout.

Thursday, 26 May 2011

AITB - combining ideas

The nature of the type meant that compositions were almost forced into a landscape format, getting the spacing of letterforms and meant it had to be done. Layouts of portrait forms meant point size was smaller than desired, especially for promotional material.


 Type spacing fits to a very simple universally spaced grid, both vertically and horizontally.

With adjustments to type aswell as format of layout, the point size of elbow has been increased, but still keeping to the gridlike format of the letterforms.


In the process of producing a typeface, in the end it feels I have ended up with three. The expansion of the layered typeface explores other possibilities. The only character I have the most concern for is the S character in the purple outline. Because the weight is so heavy, end terminals are touching which could be seen as an issue, but comparison to the B and Z show there is an obvious distinction. 



Combining ideas and applying to patterns created from the repeat pattern, although visually quite interesting, is noway readable on busier patterns of the composition.


A simpler direction was opted.

AITB - introduction of colour








LOTFW - maps.








Wednesday, 25 May 2011

AITB - development 1








COT - compositions and tidy up



Tuesday, 24 May 2011

COT -




After another attempt at a handwritten type, the development wasn't working so another alternative was introduced. Working from a typeface created in the first year(!) that I've been meaning to redo. Here are the first attempt.





Monday, 23 May 2011

LOTFW - compositions


Working with sample covers for potential covers. the type works really nicely as a square format, so this will be continued.


A nice natural colour scheme for the type, with a few ideas for context, I will develop some cover ideas.

Sunday, 22 May 2011

LOTFW - Type development - better results!


Much better attempt at a serif typeface, keeping ideas much more simple and creating rules for letterforms to be applied to. 

All serifs are the same, and stroke weights stay the same for horizontal and vertical sections for each character, the information was built up from there. With each character built up in a certain surface area, this also limited scale and height of characters.



Counters and rounded sections were hardest to define, but with practice came quite naturally.